


What does all this mean for you? Mostly that WhatsApp Business is a tried-and-true channel for growing a small business, and you’re leaving a ton of money on the table if you’re not leveraging it for your e-commerce store.īefore we dive into the how-tos, let’s take a quick look at the pros and cons of this popular chat platform. For example, in India, Bengaluru-based eyewear brand Glassic has told us that 30 percent of its new sales are generated through WhatsApp Business, - WhatsApp announced in a blog post. We’re excited that we’ve helped millions of businesses grow. In January 2018, WhatsApp launched a variant of the app called WhatsApp Business, meant for business owners looking to capitalize on WhatsApp’s remarkable popularity and usage. It’s available in more than 180 countries and 60 different languages.Īll that traffic presents a stellar opportunity for businesses - especially small businesses and e-commerce stores like yours - to market their products, generate leads and interest, build brand awareness, and even boost sales. Launched all the way back in 2009, WhatsApp is by far the most popular mobile messenger app in the world, with over two billion monthly active users. The WhatsApp Business app is currently available for Small and Medium Enterprises (SME) and would be rolled out to larger enterprises later this year.I consent to receive Ecwid Newsletter.
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Features such as free calls, international messaging, group chats, and offline messages have been retained from WhatsApp Messenger. As we said, the Google Play listing of the app says that users can run both WhatsApp Messenger and WhatsApp Business apps on the same phone, however, each app must have a number different from the other one.
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“People will continue to have full control over the messages they receive, with the ability to block any number, including businesses, as well as report spam,” reads the blog post. WhatsApp notes in its blog that WhatsApp Business supports all other features similar to the regular version of its messaging app. The Messaging Tools are designed to ease the process of connecting with the customers where ‘quick replies’ will give fast answers to some frequently asked questions by the customers, ‘greeting messages’ will introduce the business to the customers in the chat, and ‘away messages’ will respond on behalf of the business in its absence to attend the chat.

The Business Account will also get confirmed after the process of matching the account phone number with the business phone number is complete. The Account Type is essentially an indication to the customers that they are chatting with a business as it will be listed as a Business Account to distinguish from the regular profiles. The Messaging Statistics will let the business review metrics like the number of messages and chats read to keep a count.

This will inform the user about the company, its services, and products. Talking about the WhatsApp Business features in detail, the Business Profiles will contain the account information of a business with the details such as a business description, email or store addresses, and website. In addition, the WhatsApp Business will also work on desktops with its WhatsApp Web version. The WhatsApp Business app comes with features such as Business Profiles, Messaging Statistics, Account Type, and Messaging Tools that include ‘quick replies’, ‘greeting messages’, and ‘away messages’. It was earlier available in beta version but the company has now rolled out a stable version in Google Play store. The WhatsApp Business app is presently available only for small businesses that can use the tools and features to connect with their customers. OnePlus Nord Watch: Worth your time and money WhatsApp Business App Features
